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  • Welcome to my personal website. My passion is making valuable connections between people and ideas. I’m retained by several organizations to do exactly that and enjoy taking on special projects.

    I’m based in the UK at the moment and hope you will be in touch if you think that I can help you in some way or if you think that we could work together. Please have a read about the sort of things I’m up to.

    Rebranding Digital Britain (and other Gooleish ideas)

    Thursday 7th August 2008, 10:19am

    Trunch Village Sign by c1self.

    Over on TechCrunch UK, the excellent Mike Butcher is wondering whether he has stumbled upon the ultimate location for a TechHub for the UK;  Goole.  With the addition of just one letter (in this case, G), this Yorkshire town could be transformed forever. 

    But Mike; why stop with Goole, when there are other towns we could rebrand in our quest to fly the digital flag across Britain?

    Acle in Herefordshire would become Oracle.

    Eype in Dorset would transform into Skype

    In a personal branding triumph, Much Birch in Herefordshire in would be reinvented as M Birch

    Spey Bay in Scotland might trigger a bidding war as it morphed into EBay

    And to thank them for kick-starting this movement, the town of Trunch in Norfolk would henceforth be known, as Techcrunch.

    2 Responses to “Rebranding Digital Britain (and other Gooleish ideas)”

    1. Mike Butcher says:

      Inspired! I’m moving to Trunch…

    2. Great fun! I’m loving this. Loving it.

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